About us

ROI Group conceives and delivers projects where a brand meets its audience: at a conference, at an exhibition stand, in a brand zone, on a building facade. The agency was founded in Almaty in 2015. Our projects have taken place in Kazakhstan, Kyrgyzstan, Uzbekistan, Turkmenistan and Azerbaijan, and our exhibition projects have also been held in Barcelona and Shanghai.

Visa brand zone at the International Finance & Banking Summit in Baku: a desk, an LED screen, a coffee station and a merchandise area
Visa at IFBS in Baku · brand zone with a coffee station and a merchandise area

The projects we deliver

For Kcell, we organized the two-day Eurasian Mobile Summit in Almaty. Kazakhtelecom presented its technologies at Mobile World Congress three years in a row, and we managed five of its exhibition projects. For Halyk Bank and Visa, we delivered a series of four LED media facades in three cities across two countries, from selecting the manufacturer to commissioning. For Visa, we also created interactive brand zones, a small business competition and an international forum in Ashgabat.

In one project, the program and the speakers matter most. In another, it is a structure that has to be manufactured, delivered, installed and launched. In a third, it is the mechanic that makes guests linger with the brand. That is why we do not work from a template: we select the team, contractors and solutions for each project.

All projects

Who we work with

Banks, international companies, telecom operators and consumer brands.

Our clients include

  • Visa
  • Halyk
  • Ericsson
  • Kaspi
  • Kcell
  • Yandex
  • Forte
  • Altyn Bank
  • Borjomi

Client letters of recommendation in PDF (in Russian; the Ericsson letter is in English).

Ericsson Kazakhstan Kaspi Bank Visa Eagle FC, EFC37 Gorilla Fighting Championship, GFC23

How we work

Our team handles the concept, the budget and project management. Production, equipment and installation are carried out by specialized contractors under our management: we find, vet and coordinate them. In other countries, we likewise select local contractors and manage their work ourselves.

A dedicated ROI Group project manager is responsible for delivery. The responsibilities of the parties are set out in the contract.

In practice, this means:

  • An estimate for the agreed scope. If the inputs change, we show how this affects the budget and agree on any changes with you. When needed, we offer several delivery options.
  • Decisions on schedule. We tell you in advance which decision we need from you and by when, so that the next stage does not stall.
  • Your policies. We follow brand guidelines, as well as the legal, tax and corporate requirements we learn about while preparing the project.
  • Wrap-up. We close each project with a report and collect metrics wherever the mechanics allow us to capture them.

For procurement and compliance

Before signing a contract, procurement teams usually need a set of company documents. We will send the current package on request. Compliance questions: appeals@roi.kz.

Our ESG policy is published in full in Russian, Kazakh and English: ESG and sustainability.

ROI Group is a member of the Central Asian Advertising Association.

EcoVadis Silver Medal 2026

EcoVadis Silver Medal 2026

An independent sustainability assessment of ROI Group.

EcoVadis page

Tell us about your project

A short description is enough to start: what the project is, who it is for, where and when. We will reply and tell you what inputs we need next.

Discuss a project

+7 771 071 88 74office@roimedia.kz